Healthy Active Living
Food & Beverage Companies Help Canadians Lead Healthy Active Lives
Food and beverage companies are enabling Canadians to lead healthy active lives by offering new and reformulated food choices, providing consumer information programs on nutrition, and promoting healthy active living. Industry's efforts are in line with the World Health Organization's Global Strategy on Diet, Physical Activity and Health.
FCPC released a national report entitled The Canadian Food and Beverage Industry: Committed to Healthy Active Living in May 2006, which illustrates industry's dedication to helping Canadians turn the tide on obesity and outlines achievements to-date. The report is based on findings from the first-ever survey of FCPC member companies' activities in support of healthy active living.
Read the report ( 
2.2 MB PDF) [ en français ]
How our industry is helping Canadians adopt a healthy active lifestyle
The food and consumer products industry recognizes that healthy lifestyles are important for all Canadians and believes that everyone has a role to play from industry to government to citizens. We are committed to taking an active leadership role toward helping Canadians adopt a healthy active lifestyle. Our role includes: providing nutrition information about food products; providing a wide variety of product choices and looking at new product offerings; educating consumers about balanced eating: and marketing our products responsibly. Many companies are already incorporating healthy active living into all aspects of their business practices. Visit the pages below for more information on what the industry is doing to help Canadians adopt healthy active lifestyles.
Taking Action
For more information on how our industry encourages and supports healthy lifestyles, please refer to our Eat well. Live better. special sections in the Globe and Mail. [2007] [2008]
FCPC Presentations
- FCPC Presentation to the Standing Committee on Health
September 2006
- Providing information through nutrition labels
- The Broadcasting Code for Advertising to Children (Television)
- Canadian Code of Advertising Standards (All Media)
- Media Literacy Education
- Social Messaging on Active Living and Healthy Eating
Healthy Active Living Programs
- Industry Partnership: New Social Marketing Campaign and Advertising Commitment Focused on Healthy Active Living.
- Member company community, school and workplace initiatives
- FCPC's Healthy Active Living Program.
- Educating consumers about healthy lifestyles
Directory of member company websites with online education tools - Healthy Eating is in Store for You™ Program
- Promoting "All Foods Can Fit" - balance, variety and moderation are key elements of healthy eating
| Get interactive! | Related Web Sites |
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The following links lead outside the FCPC Website. Here's what you can do: Take a virtual grocery store tour and learn how to use nutrition labels to make healthy decisions, or attend a food labelling event in your area. Learn more about the food groups and get active: |
Healthy Eating is in Store for You ™ Chronic Disease Prevention Alliance of Canada The Broadcasting Code for Advertising to Children Canadian Code of Advertising Standards |