Build consumer trust with clear and meaningful eco-claims

September 8, 2008  |  The Pearson Convention Center, 2638 Steeles Avenue East, Brampton, ON
Registration: 8:30 a.m. Opening Remarks: 9:00 a.m. Adjournment: 12:00 p.m.

Registration Fee
Member: $299.00
   

Get the full story on Canada's recently released environmental claims guidelines. Featuring representatives from the Competition Bureau and the Canadian Standards Association, FCPC's morning workshop will provide clear guidance on how to interpret the newly released "Environmental claims: A guide for industry and advertisers".


What You Will Learn

  • The legal framework for the new guidelines and the Competition Bureau's role in overseeing their enforcement
  • How to use true and meaningful eco-claims in compliance with the guidelines
  • Proper use of claims such as "recyclable", refillable, "substance-free"
  • Claim verification requirements, including circumstances when the supporting information is proprietary
  • Acceptable use of claims testifying to the reduced use of energy or water in manufacturing products and to the use of recovered energy
  • The Bureau's assessment of Life Cycle Analysis claims
  • Potential harmonization with U.S. guidelines
  • And more...

Who should attend:

  • Sustainability
  • Environment
  • Regulatory
  • Strategic Planning
  • Supply Chain Management
  • Procurement
  • Sales & Marketing
  • Communications & Government Relations
  • Category Analysts
  • Logistics
  • Design and Engineering
  • Product Development
  • Waste Management

Event Speakers:

  • Representatives from the Competition Bureau and the Canadian Standards Association.

Register today

Cancellation Policy
Notice of cancellation must be submitted in writing and received ten business days prior to the event date. You will be eligible for a prompt refund less a 25% administrative fee. If you register for the program & do not attend, you are liable for the full registration fee unless you cancel according to the terms stated above. If you are unable to attend, delegate substitution is permitted up to, and including the day of the conference. There will be NO REFUNDS if you do not show up to the event.

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Tel: (416) 510-8024   Fax: (416) 510-8043   Email: info@fcpc.ca   Web: www.fcpc.ca